A residential real-estate brand that drops into any market.
Planwright runs one workflow across master-planned new-home communities and the resale market — from first conversation to close. The brand is built to be deployed in any market, then proven in it.
First stop — Ocala, FL. Marion County is where the workflow was built and proven. The playbook carries forward.
Two inventory lines, one workflow
Masterplans and resale — covered in the same operation.
A residential brand has to be useful to buyers and sellers in BOTH halves of the market. We work the new-home inventory at the builder level, and we cover resale across the public MLS, pocket listings, and a private network that never makes it on either.
Production builders and private master-planners — under one roof.
We work directly with the national production builders — D.R. Horton, Lennar, PulteGroup, Toll — and with the private master-planners whose communities rarely surface on the MLS. Long-standing relationships in Ocala open the door on pre-construction releases and lot inventory other brokerages see weeks later.
- Floor plans, lot maps, and release schedules — direct from the builder.
- Pre-construction inquiries handled before the public sales center opens.
- One directory — every community we cover, kept current.
MLS, pocket listings, and a private network — one desk.
Resale is a different game than new construction, and the desks that run both well hold relationships the public feed does not surface. Tell us the area and the rough timeframe. If the home has not gone live yet, we still want to hear about the search.
- Live MLS coverage across the active market — surfaced within hours.
- Pocket listings and pre-market inventory from a private broker network.
- Tell us the area and the timeframe — the form below is enough.
Get in touch
Tell us the area and the rough timeframe.
Whether you are weighing a master-planned community, looking at resale, or pricing a listing you want us to take on — send the basics and the team will route the conversation to the right desk.
Direct inquiries: planwright-7@polsia.app